Title: Your First Pinterest Boards

Hello,

Okay, at this point you should have a profile set up on 
Pinterest, and you should have some followers. Now it’s
time to make sure your boards are up to snuff. People are
usually going to follow you based on your profile and 
your boards, so they need to be good.

At first, you’ll probably want to create around ten boards
or so. Each one should be named an important keyword you
want to rank for, because when people are searching for
interesting boards, you want yours to rank high for a
popular search related to the board’s topic.

Let’s say you have a board on the subject of improving your
golf swing. You might type “golf swing” into the Pinterest 
search box and watch what automatically shows up in the
drop down. For example, the first thing that showed up for
“golf swing” was “golf swing tips”. That would be a good
name for your board.

It’s extremely important to be sure all of the things you
pin, at least initially, are almost certain to get re-
pinned by other users. The reason for this is because the
Pinterest algorithm will give you a huge boost in the 
search results if your boards have a high re-pin rate.

For this reason, it’s a good idea to have an analytic
program like Tailwind:

>> http://www.tailwindapp.com

Tailwind will help you see which of your pins is getting 
more re-pins, and which ones aren’t performing.

It’s a good idea to delete pins that aren’t getting a lot 
of re-pins to keep your ratio as high as possible. If 
there are pins you’d rather not delete because you want 
them for your own personal use, you can make a second 
account just for your personal pins.

Keep your business accounts clean!

When you create your boards, be sure you’re using keywords
as the board names, and in the descriptions, and that you
choose the very best photo as the cover photo for the board.

When you visit one of your boards, you can edit the board
and choose a specific photo that is pinned to the board to
be the one that represents it. You want to use the best so
when people visit your profile, they see a beautiful 
layout of boards with interesting photos. It makes them
much more likely to follow you, because they’ll be expecting
that kind of great content all the time.

Make sure you include a few important keywords in the
description of each board, but don’t make it look like 
spam. Just work a few keywords in naturally wherever they 
fit.

Tomorrow we’re going to talk about the optimal size for
images on Pinterest, and how to create images that will 
get your content noticed!

Until then, 

{YOUR NAME HERE}

PS- Your images are one of THE most important elements on
Pinterest, so you’re not going to want to miss tomorrow’s
lesson!


